保護(hù)環(huán)境:“為拯救地球而競(jìng)拍”
拍賣收益將捐贈(zèng):保護(hù)國際組織(CONSERVATION INTERNATIONAL);海洋組織(OCEANA); 自然資源保護(hù)委員會(huì) (NATURAL RESOURCES DEFENSE COUNCIL)以及中央公園保護(hù)組織(CENTRAL PARK CONSERVANCY)
主贊助方:德意志銀行資產(chǎn)管理部
官方媒體合作伙伴:美國國家廣播環(huán)球公司(NBC Universal)-“綠色環(huán)球”
在“地球周”期間匯集眾多電視、廣播、網(wǎng)絡(luò)資源及精英共同推動(dòng)社會(huì)環(huán)保意識(shí)
倫敦/紐約/香港----2010年2月3日----在全球藝術(shù)市場(chǎng)居于領(lǐng)軍地位的佳士得國際宣布,“為拯救地球而競(jìng)拍”- 佳士得2010年首次綠色拍賣正式啟動(dòng)。這場(chǎng)慈善拍賣將于2010年4月22日伴隨“地球日”40周年而舉行。夜場(chǎng)拍賣將在紐約佳士得的洛克菲勒中心舉行,并通過佳士得實(shí)時(shí)在線競(jìng)投服務(wù)(Christies’s LIVE™)在www.christies.com全球直播盛況。此外,拍賣所得將捐助4家領(lǐng)先的非盈利環(huán)境組織:保護(hù)國際組織(Conservation International);海洋組織(Oceana); 自然資源保護(hù)委員會(huì) (Natural Resources Defense Council),和中央公園保護(hù)組織(Central Park Conservancy)。這四家組織均被CharityNavigator.org機(jī)構(gòu)評(píng)選為四星級(jí)(最高等級(jí))的非盈利環(huán)保組織,它們?cè)谌?大洲150個(gè)國家均有環(huán)保項(xiàng)目及眾多支持者。
伴隨此次綠色拍賣夜場(chǎng)拍賣,佳士得還將與著名的在線慈善拍賣網(wǎng)站CHARITYBUZZ合作,在www.ABidtoSavetheEarth.org同期舉行無聲拍賣。佳士得將免收一切買方、賣方傭金。提供碳補(bǔ)償服務(wù)的知名機(jī)構(gòu)NativeEnergy,www.nativeenergy.com,屆時(shí)將為此次綠色拍賣提供全程碳補(bǔ)償服務(wù)。美國國家廣播環(huán)球公司(NBC Universal)作為 “綠色環(huán)球”(Green is Universal)環(huán)保項(xiàng)目的發(fā)起方,將成為此次綠色拍賣活動(dòng)的官方媒體合作伙伴。作為此次佳士得綠色拍賣的品牌合作方,MMB廣告公司亦為此次綠色拍賣設(shè)計(jì)了“為拯救地球而競(jìng)拍”這一極具凝聚力的環(huán)保主題。
佳士得國際首席執(zhí)行官Edward Dolman表示:“能和如此眾多的慈善家,環(huán)保人士,商界和文化界精英們來共同為環(huán)保出力,我們感到十分鼓舞和榮幸。我們很高興能舉辦此次群星云集的夜場(chǎng)綠色拍賣,與美國國家廣播環(huán)球公司(NBC Universal)一起向世界傳遞這一振奮人心的消息,并同CHARITYBUZZ合作舉行極具吸引力的無聲拍賣。我們相信獲得此次拍賣收益的四家非盈利環(huán)保組織亦將不遺余力地為提倡和推動(dòng)環(huán)保事業(yè)而奮斗。”
當(dāng)晚的綠色拍賣盛典眾星云集,其中很多國際巨星及社會(huì)名流還擔(dān)任了此次綠色拍賣名譽(yù)委員會(huì)的委員,包括----萊昂納多·迪卡普里奧(Leonardo DiCaprio),哈里森·福特(Harrison Ford),托比·馬奎爾 (Tobey Maguire),弗朗索瓦-亨利·皮諾(François-Henri Pinault),薩爾瑪·海耶克(Salma Hayek),鮑勃·費(fèi)希爾(Bob Fisher),坎迪斯·伯根(Candice Bergen),愛德華·諾頓(Ed Norton),伊夫林·勞德爾(Evelyn Lauder),亞歷克·鮑德溫(Alec Baldwin),扎哈·哈迪德(Zaha Hadid) ,波姬·小絲(Brooke Shields), 以及 馬特·勞爾(Matt Lauer)。
加入綠色拍賣名譽(yù)委員會(huì)的著名收藏家包括了全球著名的慈善家,藝術(shù)家,環(huán)保人士以及全球知名媒體。佳士得通過此次綠色拍賣將全球各方力量凝聚在一起,共同為環(huán)保這一最終目標(biāo)而不懈努力。其中的國際知名人士包括:蘇·洛克菲勒和大衛(wèi)·洛克菲勒(Sue and David Rockefeller, Jr. );大衛(wèi)·羅斯柴爾德(David de Rothschild);安娜及戈萊登·卡特( Anna and Graydon Carter), 布萊恩·威廉姆斯(Brian Williams);卡瑞恩及杰夫·祖科(Caryn and Jeff Zucker) 。
保護(hù)國際組織(Conservation International)的首席執(zhí)行官兼董事會(huì)主席 Peter Seligmann表示:“一個(gè)日益清晰的事實(shí)是,人類個(gè)體的幸福及全社會(huì)的安定平穩(wěn)越來越和自然息息相關(guān)。地球作為我們共同的家園正在承載越來越多的壓力。在這種形勢(shì)下,創(chuàng)新的資金募捐形式顯得尤為重要。此次綠色拍賣活動(dòng)將利用全球著名拍賣公司佳士得的知識(shí)和資源,為保護(hù)生態(tài)、環(huán)境和物種而進(jìn)行創(chuàng)新的資金募捐,以維護(hù)我們賴以生存的共同家園的健康和人類的昌盛。”
在一年一度的以環(huán)保為報(bào)道主題的“地球周”期間,美國國家廣播環(huán)球公司(NBC Universal)還將利用其雄厚的廣播和網(wǎng)絡(luò)媒體資源來提升大眾的“綠色”意識(shí),提倡環(huán)境保護(hù),并宣傳“為拯救地球而競(jìng)拍”的環(huán)保活動(dòng)。其旗下諸多子品牌亦將通過美國國家廣播環(huán)球公司(NBC Universal)來共同參與為期一周的環(huán)保活動(dòng),包括Bravo,美國有線頻道(USA Network),Oxygen,今日秀(TODAY Show),走進(jìn)好萊塢(Access Hollywood),MSNBC頻道,CNBC頻道,iVillage網(wǎng)站以及當(dāng)?shù)孛襟w。
美國國家廣播環(huán)球公司(NBC Universal)女性及生活時(shí)尚娛樂網(wǎng)主席、”綠色環(huán)球”(Green is Universal)項(xiàng)目負(fù)責(zé)人Lauren Zalaznick表示:“作為此次活動(dòng)的媒體合作伙伴我們感到十分自豪。我們的核心任務(wù)是提高公眾意識(shí),引導(dǎo)人們用積極的方式影響環(huán)境。對(duì)美國國家廣播環(huán)球公司(NBC Universal)來說,第四十個(gè)地球日是個(gè)絕好的最大力度地全面報(bào)道此次活動(dòng)的機(jī)會(huì),并喚起公眾對(duì)環(huán)保機(jī)構(gòu)的支持。”
自然資源保護(hù)委員會(huì)(NRDC)主席Frances Beinecke表示:“我們十分高興能夠參與這次活動(dòng),并和全球最享有盛譽(yù)的環(huán)保機(jī)構(gòu)合作,從而進(jìn)一步提倡并推動(dòng)對(duì)我們的星球和未來的可持續(xù)性發(fā)展。”
在線綠色夜拍將包括基思·泰森(Keith Tyson),林瓔(Maya Lin),蘇博德·古普塔(Subodh Gupta)和奧拉維爾·埃利亞松(Olafur Eliasson)等藝術(shù)家的主要作品。其它拍品還包括了多種多樣、令人夢(mèng)寐以求的名流生活體驗(yàn),高端的生態(tài)旅游和精品珠寶等等。休·杰克曼(Hugh Jackman),克里斯汀娜·阿吉萊拉(Christina Aguilera)和坎迪斯·伯根(Candice Bergen)等諸多名人也將提供各種貴賓體驗(yàn),接下來還將增加更多的奢侈拍品。
佳士得的綠色拍賣將為商業(yè)機(jī)構(gòu)與非盈利組織的合作創(chuàng)立新的標(biāo)準(zhǔn)。佳士得將全球各種環(huán)保力量以創(chuàng)新的方式匯聚在一起,在過去和未來之間架起嶄新的橋梁。
中央公園保護(hù)組織(Central Park Conservancy)主席Douglas Blonsky談到:“很榮幸紐約中央公園保護(hù)組織(Central Park Conservancy)能夠加入這樣的綠色活動(dòng),使我們獨(dú)特的公眾/私人合作模式得以彰顯,并幫助我們繼續(xù)為綠化環(huán)境作出更大的努力。公眾的關(guān)注和募捐的資金不僅將有利于提升全球最頂級(jí)的公園之一(亦是紐約最具有活力的生態(tài)資源),還將有助于我們繼續(xù)為全球的城市綠色空間設(shè)立更好的管理標(biāo)準(zhǔn)。”
除了參與此次綠色拍賣競(jìng)投,全球公眾還可以在2010年4月22號(hào)地球日之前,通過訪問www.ABidtoSavetheEarth.org網(wǎng)站為環(huán)保做“象征性競(jìng)投”。公眾只需登錄該網(wǎng)站,從網(wǎng)上四個(gè)區(qū)間(捐贈(zèng),志愿者,教育,日常生活“綠色化”)的“號(hào)召行動(dòng)”中做出適合自己的選擇。此外,對(duì)于計(jì)劃前往紐約參加此次綠色拍賣的人士,我們也歡迎您登陸www.nativeenergy.com為您的此次旅程安排碳補(bǔ)償。佳士得在積極尋求各種途徑力爭(zhēng)使此次綠色拍賣本身即做到碳中和。
海洋組織(Oceana)首席執(zhí)行官Andrew F. Sharpless表示:“海洋組織(Oceana)能加入佳士得綠色拍賣這一空前的、并具有重要影響力的活動(dòng),對(duì)此我們感到十分自豪和榮幸。所得的拍賣款項(xiàng)將幫助我們?cè)诒Wo(hù)全球海洋方面取得更大的成績(jī),進(jìn)一步提升公眾為海洋生態(tài)而努力的意識(shí),并讓他們最終投身到這樣的事業(yè)中來。”
德意志銀行資產(chǎn)管理部(DeAM)全球董事、集團(tuán)執(zhí)行委員會(huì)成員凱文·帕克(Kevin Parker)表示:“德意志銀行氣候變化顧問團(tuán)有幸成為這一空前的綠色拍賣的主贊助方。作為全球氣候變化投資和研究的領(lǐng)軍者,我們很早就意識(shí)到強(qiáng)調(diào)環(huán)境問題對(duì)商業(yè)發(fā)展影響的重要性。此次綠色拍賣史無前例地將商業(yè)機(jī)構(gòu)與非盈利組織聯(lián)合在一起,我們期待能為解決全球氣候變化問題盡我們長期的一份力量。
伴隨佳士得綠色夜場(chǎng)拍賣的無聲在線拍賣將通過Charitybuzz網(wǎng)站向全球開放,4月8日正式在www.ABidtoSavetheEarth.org啟動(dòng),直至5月6日。此次無聲拍賣連同佳士得實(shí)時(shí)在線競(jìng)投服務(wù)(Christies’s LIVE™)一起,可以使全球各地的競(jìng)投者能輕松參與綠色拍賣的競(jìng)投。無聲拍賣還將包含更多中等價(jià)位的拍品。
無聲拍賣的許多拍品包括名人提供的各種貴賓體驗(yàn),如與休·杰克曼(Hugh Jackman)在其影片《Reel Steel》片場(chǎng)共度一天;克里斯汀娜·阿吉萊拉(Christina Aguilera)演唱會(huì)的貴賓票;與大衛(wèi)·杜楚尼(David Duchovny)一起參觀《加州迷情》(Californification)片場(chǎng);和鮑比·肯尼迪(Bobby Kennedy)一起上獵鷹訓(xùn)練課;以及與電視明星共進(jìn)午餐等等。
CHARITYBUZZ的首席執(zhí)行官Coppy Holzman表示:“我們期待此次綠色拍賣為拯救地球的募捐能取得巨大成功,我們很高興能通過CHARITYBUZZ為佳士得爭(zhēng)取到數(shù)千名網(wǎng)上競(jìng)拍者。”
巴尼斯紐約精品店(Barneys New York)與時(shí)尚品牌Loomstate聯(lián)手,受美國全國廣播公司(NBC )孔雀羽毛標(biāo)識(shí)的啟發(fā),創(chuàng)作出一系列100%有機(jī)棉T恤。為紀(jì)念第40個(gè)地球日,T恤的定價(jià)為40美元,從4月開始在www.barneys.com和 www.loomstate.org上銷售,部分銷售收入將通過此次綠色拍賣中的四家非盈利環(huán)保組織用于環(huán)境保護(hù)事業(yè)。
如果您有興趣為此次綠色拍賣捐贈(zèng)拍品,或贊助該慈善活動(dòng),請(qǐng)聯(lián)系:Toby Usnik(tusnik@christies.com )或Cathy Elkies(celkies@christies.com.)。
佳士得官方網(wǎng)站www.christies.com
關(guān)于佳士得
佳士得是世界藝術(shù)市場(chǎng)的頂尖拍賣行,2009年全球藝術(shù)品拍賣及私人洽購的總成交額高達(dá)21億英鎊/33億美元。佳士得拍賣行的名字代表了精美絕倫的藝術(shù)品,無可比擬的服務(wù)和專業(yè)程度,以及國際知名的顯赫聲譽(yù)。 佳士得拍賣行于1766年由詹姆士.佳士得(James Christie)創(chuàng)立,于18、19至20世紀(jì)相繼舉辦了最重要的拍賣會(huì),至今依然是珍罕獨(dú)特藝術(shù)品的匯集之地。佳士得每年舉行450多場(chǎng)拍賣,涵蓋超過80個(gè)拍賣類別,包括各類裝飾藝術(shù)品,珠寶,影像,收藏名品,名酒等等。價(jià)格從200美元至8千萬美元不等。佳士得在世界30個(gè)國家設(shè)有53個(gè)代表處及10個(gè)拍賣中心,包括倫敦、紐約、巴黎、日內(nèi)瓦、米蘭、阿姆斯特丹、迪拜及香港。最近,佳士得率先擴(kuò)展如俄羅斯、中國、印度、阿聯(lián)酋等世界新興藝術(shù)市場(chǎng),并在全球多個(gè)城市成功舉行拍賣及展覽。
關(guān)于保護(hù)國際組織(Conservation International)
保護(hù)國際立足于嚴(yán)謹(jǐn)?shù)目茖W(xué)、豐富的合作伙伴資源和大膽創(chuàng)新的示范項(xiàng)目,全心協(xié)助社會(huì)各界在關(guān)注和體恤大自然的前提下進(jìn)行可持續(xù)的發(fā)展。保護(hù)國際的總部設(shè)于美國華盛頓地區(qū),在全球四大洲超過40個(gè)國家開展保護(hù)工作。更多信息請(qǐng)瀏覽www.conservation.org。
關(guān)于自然資源保護(hù)委員會(huì) (NRDC)
自然資源保護(hù)委員會(huì)(NRDC)是一家美國非盈利環(huán)境保護(hù)組織,由諸多科學(xué)家,律師和環(huán)保專家組成,致力于保護(hù)公眾和環(huán)境健康。它成立于1970年,擁有130萬名會(huì)員和網(wǎng)上活動(dòng)者,在紐約,華盛頓,芝加哥,洛杉磯,舊金山以及北京設(shè)有辦公室。更多信息請(qǐng)瀏覽www.nrdc.org。
關(guān)于海洋組織(Oceana)
海洋組織(Oceana)致力于保護(hù)地球海洋。我們的團(tuán)隊(duì)由海洋科學(xué)家,生態(tài)學(xué)家,律師和各方支持者組成,倚靠具體而有力的政策,減少海洋污染,阻止魚類,海洋哺乳動(dòng)物以及其他海洋生物的數(shù)量減少。海洋組織(Oceana)遍及全球,在北美,歐洲,南非和中非均開展工作。150多個(gè)國家超過30萬會(huì)員和網(wǎng)上支持者參與了海洋組織(Oceana)的活動(dòng)。更多信息請(qǐng)瀏覽www.Oceana.org。
關(guān)于中央公園保護(hù)組織(Central Park Conservancy)
中央公園保護(hù)組織(Central Park Conservancy)旨在為了自身與后代,與公眾共同修復(fù),管理和保護(hù)中央公園。CPC是一個(gè)私人的非盈利組織,成立于1980年,在紐約市政廳公園和休閑場(chǎng)所管理部門的授權(quán)下,管理中央公園。在各方熱心人士,機(jī)構(gòu),基金以及紐約市的慷慨解囊下,CPC已經(jīng)為中央公園投入了5億多美元,使其成為全球城市公園的典范。中央公園每年2,500萬美元的營運(yùn)預(yù)算中,超過85%的費(fèi)用由CPC提供,此外還有公園的基本維護(hù)。更多信息請(qǐng)瀏覽www.centralparkconservancy.org。
關(guān)于CHARITYBUZZ
CHARITYBUZZ與國際品牌和名流合作,是最具盛名的非盈利組織,通過網(wǎng)上別具一格的慈善拍賣募集資金,是公益營銷的典范。通過全球最吸引人的文化體驗(yàn),特別活動(dòng),豪華旅游,精品藝術(shù)和珠寶,時(shí)尚與體育大事,CHARITYBUZZ為在線競(jìng)拍者提供與眾不同的非凡體驗(yàn),以助他們真正地做善事,過更好的生活,在全球?yàn)榇壬颇技杩钸_(dá)幾百萬美金。更多信息請(qǐng)瀏覽www.charitybuzz.com或發(fā)電郵至info@charitybuzz.com。
關(guān)于“綠色環(huán)球”
“綠色環(huán)球”是美國國家廣播環(huán)球公司(NBC Universal)于2007年5月開啟的一個(gè)長期綠色項(xiàng)目,致力于提升公眾的綠色環(huán)保意識(shí),積極地改善生態(tài)環(huán)境,并力爭(zhēng)做到其本身運(yùn)營的“綠色化”。NBCU并為此制作關(guān)于環(huán)保的影視片,為當(dāng)?shù)厣鐖F(tuán)機(jī)構(gòu)“綠色化”(go green)出力,引導(dǎo)消費(fèi)者和雇員們可持續(xù)發(fā)展和環(huán)保理念。更多信息請(qǐng)瀏覽www.nbcuni.com。
關(guān)于德意志銀行資產(chǎn)管理部和德意志銀行氣候變化顧問團(tuán)
截至2009年9月,德意志銀行資產(chǎn)管理部在全球范圍內(nèi)所管理的資產(chǎn)約為6950億美元。無論從機(jī)構(gòu)規(guī)模,還是提供投資產(chǎn)品的品質(zhì)、種類、業(yè)績(jī)表現(xiàn)及客戶服務(wù)等方面,德意志銀行資產(chǎn)管理部都當(dāng)之無愧地成為全球領(lǐng)先的投資管理機(jī)構(gòu)。德意志銀行資產(chǎn)管理部提供風(fēng)險(xiǎn)/回報(bào)方面的多種投資管理產(chǎn)品。
德意志銀行氣候變化顧問團(tuán)(DBCCA)是德意志銀行資產(chǎn)管理部(DeAM)中從事氣候變化投資及研究業(yè)務(wù)的團(tuán)隊(duì)。 DeAM作為全球領(lǐng)先的氣候變化項(xiàng)目的投資者,截至2009年9月其所管理的資產(chǎn)約60億美元。德意志銀行氣候變化顧問團(tuán)(DBCCA)擁有自己的一支國際領(lǐng)先科研團(tuán)隊(duì),致力于全球氣候變化研究,成為投資領(lǐng)域里的先行者。更多信息請(qǐng)?jiān)L問:www.dbcca.com
關(guān)于巴尼斯紐約精品店(Barneys New York)
巴尼斯紐約精品店(Barneys New York)是一家奢侈零售店,在紐約市,比弗利山,芝加哥,波士頓,達(dá)拉斯,舊金山,拉斯維加斯和斯科茨代爾均設(shè)有旗艦店。此外,公司還運(yùn)營兩家地區(qū)店,19家紐約巴尼斯CO-OP商店,13家工廠直銷店。另外,巴尼斯紐約精品店也在日本基于品牌授權(quán)使用協(xié)議來運(yùn)營。Barneys.com 為其客戶提供巴尼斯品牌精華的網(wǎng)上購物服務(wù)。
關(guān)于NativeEnergy:
NativeEnergy是解決氣候問題的先驅(qū),也是美國碳市場(chǎng)上公認(rèn)的領(lǐng)導(dǎo)者,為降低全球變暖趨勢(shì)而提供碳補(bǔ)償服務(wù)。NativeEnergy利用其獨(dú)特的“幫助建立”(help build)模式支持和組建嶄新的碳補(bǔ)償項(xiàng)目。我們的客戶通過對(duì)本土美國人、家庭農(nóng)場(chǎng),社區(qū)清潔能源項(xiàng)目等方面的財(cái)政支持,幫助需要的社區(qū)建立可持續(xù)發(fā)展經(jīng)濟(jì)。更多信息請(qǐng)瀏覽www.nativeevergy.com。
關(guān)于MMB
MMB是美國領(lǐng)先的獨(dú)立廣告公司(年收入6億美元),總部在波士頓,紐約設(shè)有辦事處。MMB公司為一些大公司客戶制定獨(dú)具創(chuàng)意的品牌計(jì)劃及解決方案。它曾發(fā)起了著名的Noah Wild運(yùn)動(dòng),旨在提升孩子們對(duì)野生動(dòng)物世界的關(guān)注與保護(hù)。Noah Wild運(yùn)動(dòng)所產(chǎn)生的收益將捐贈(zèng)5家致力于保護(hù)動(dòng)物及其棲息地的組織。更多信息請(qǐng)?jiān)L問:www.noahwild.com網(wǎng)站。MMB的大客戶包括賽百味(Subway), ESPN, Carrabba's Italian Grill, StarKist, 哈佛商學(xué)院, New Era Caps, Axis 1 Golf. 更多信息請(qǐng)?jiān)L問: www.mmb580.com.
繼續(xù)關(guān)注綠色拍賣:
TWITTER at twitter.com/Bid2SaveEarth
FACEBOOK at Facebook.com/A-Bid-To-Save-The-Earth
媒體垂詢:
Toby Usnik,佳士得紐約 +1.212.636.2680 tusnik@christies.com
Alexandra Buxton,佳士得倫敦 +44.20.7389.211 abuxton@christies.com
Belinda Chen陳彥,佳士得中國 +86.10.65006517 bchen@christies.com
Jenny Powers,自然資源保護(hù)委員會(huì)(NRDC) +1.212.727.4566 jpowers@nrdc.org
Juliana Stein,海洋組織(Oceana ) +1.202.467.1906 jstein@oceana.org
Scott Johnson,中央公園保護(hù)組織(CPC) +1.212.310.6641 sjohnson@centralparknyc.org
Rob McNeil,保護(hù)國際組織(CI) +1.703.341.2561 akolb@conservation.org
Hilary Smith,美國國家廣播環(huán)球公司(NBC Universal) +1.212.664.2617 hilary.smith@nbcuni.com
Glenda Luft +1 800.577.8809 gluft@charitybuzz.com
Dawn Brown +1212.450.8699 dbrown@barneys.com
Mayura Hooper,德意志銀行 +1.212.250.5536 mayura.hooper@db.com
PROCEEDS TO BENEFIT CONSERVATION INTERNATIONAL, OCEANA, NATURAL RESOURCES DEFENSE COUNCIL AND THE CENTRAL PARK CONSERVANCY
DEUTSCHE BANK’S ASSET MANAGEMENT DIVISION TO BE LEAD SPONSOR
NBCU’s ‘Green is Universal’ is the Official Media Partner
Mobilizing Numerous On-air, Online Properties and Talent
To Drive Awareness Throughout Earth Week
London/New York/Hong Kong – February 3, 2010 -- Christie’s International, the world’s leading art business, announces “A Bid to Save the Earth” Green Auction. This first-of-its-kind charity auction will take place on April 22, 2010 to coincide with the 40th anniversary of Earth Day. The Evening Sale event will be held at Christie’s, Rockefeller Center, New York and be carried live globally via Christie’s LIVE™ on www.christies.com. Proceeds from the sale will be divided among four leading not-for-profit environmental organizations: Conservation International, Oceana, Natural Resources Defense Council and the Central Park Conservancy. All four beneficiary organizations are 4-Star rated by CharityNavigator.org, its highest rating for not-for-profit organizations. The four participating not-for-profits have programming and supporters across 150 countries and all 7 continents.
Christie’s is partnering with Charitybuzz, the leading destination for online charity benefit auctions, to present a companion silent auction which will be hosted at www.ABidtoSavetheEarth.org. Christie’s will waive all fees and commissions for the auction. Native Energy, www.nativeenergy.com, a leader in carbon offsetting, will provide carbon offsets for the entire Green Auction. NBC Universal, as part of its ongoing environmental initiative, “Green is Universal,” will serve as the official media partner for the event. Advertising firm MMB, as Christie’s branding partner, created “A Bid to Save the Earth” as the unifying theme for this worthwhile and groundbreaking initiative.
“We are inspired and honored to convene top members of the philanthropic, environmental, business and cultural communities to benefit the environment,” said Edward Dolman, CEO of Christie’s. “We are equally pleased to present a stellar evening auction and to partner with NBC Universal in telling this exciting story with Charitybuzz in building such a compelling silent auction; and of course our four charity partners, who will do what they do best with the proceeds: advocate for the environment.”
The Evening Sale will be a star-studded event with top celebrities serving on the Green Auction Host Committee that includes: Leonardo DiCaprio, Harrison Ford, Tobey Maguire, François-Henri Pinault, Salma Hayek, Bob Fisher, Candice Bergen, Ed Norton, Evelyn Lauder, Alec Baldwin, Zaha Hadid, Brooke Shields, and Matt Lauer.
“It is becoming increasingly clear that our wellbeing as individuals and as a global society hinges on nature. With pressure mounting on our shared home, Earth, innovative fundraising strategies are more important than ever. This particular initiative will use the knowledge and resources of a world class auction house to raise much needed funds which will go directly towards the maintenance and protection of the ecosystems, habitats and species that are the framework of a healthy planet where all people can prosper” said Peter Seligmann, CEO and Board Chairman of Conservation International.
During its annual “Earth Week” of environmentally themed coverage, NBCU will use its vast portfolio of both on-air and online media assets to raise “green awareness,” promoting environmental messages and “A Bid to Save the Earth” campaign’s call to action. A wide array of talent will participate throughout the week across NBCU brands including Bravo, USA Network, Oxygen, TODAY Show, Access Hollywood, MSNBC, CNBC, iVillage and local media.
“We are proud to be the media partner for such a worthy cause,” said Lauren Zalaznick, President of NBC Universal’s Women & Lifestyle Entertainment Networks, who oversees ‘Green is Universal.’ “Our core mission is to raise awareness and activate consumers to positively impact the environment. On the 40th anniversary of Earth Day, it couldn’t be a better time to mobilize the NBCU assets to provide maximum exposure, and help drive support for these environmental organizations.”
Top collectors on the Host Committee include a who’s-who of philanthropists, artists, environmentalists, and media from all over the world. Christie’s is serving as the global catalyst in bringing all of these vibrant communities together to benefit one end: the environment. Luminaries such as: Susan and David Rockefeller, Jr., David de Rothschild, Anna and Graydon Carter, Brian Williams, Caryn and Jeff Zucker, and Kelly and Ron Meyer are just a few of the dignitaries who will be participating in this unprecedented event.
“We are pleased to be part of this extraordinary partnership that is bringing together some of the world’s most well-respected environmental groups,” said Frances Beinecke, president of the Natural Resources Defense Council. “By working together, we strengthen the chorus of voices advancing a sustainable vision for our planet and our future.”
The live auction will include major works from artists including Keith Tyson, Maya Lin, Subodh Gupta, and Olafur Eliasson. Other lots will include coveted celebrity experiences, upscale eco-vacations and exquisite jewelry. Hugh Jackman, Christina Aguilera, and Candice Bergen are just a few of the talented stars offering VIP experiences, with additional luxury items secured daily.
Christie’s Green Auction will set a new standard in cooperation between commercial and not-for-profit organizations. Christie’s is in a unique position to serve as a bridge between the past and the future by linking these many spheres of influence in a revolutionary way.
“The Central Park Conservancy is thrilled to join this initiative that allows us to highlight our unique model of public/private partnerships and helps us continue to invest in our efforts to green this urban landscape. The attention and money raised will not only go toward enhancing one of the world's greatest parks and one of New York City's most vital resources, but will enable us to continue to set the standard for management of green spaces in urban areas everywhere,” said Douglas Blonsky, President of Central Park Conservancy.
In addition to bidding in the Green Auction, the public is invited to make a symbolic bid for the environment leading up to Earth Day this April 22nd. Simply visit www.ABidtoSavetheEarth.org and select from one of four areas in order to participate in this Call-To Action: Donate, Volunteer, Educate or Green your routine. Guests travelling to New York are encouraged to visit: www.nativeenergy.com to arrange for carbon offsets for their travel to the Green Auction, in the hopes of making the auction as carbon neutral as possible.
“Oceana is proud and honored to join Christie’s as part of the Green Auction. It is going to be a groundbreaking, important and impactful event. The funds we raise will help us to win more victories on behalf of the world’s oceans all over the world. Shining such a bright spotlight on the need to save our oceans will help to save them by getting more people informed and, ultimately, involved.” -- Andrew F. Sharpless, CEO of Oceana.
“Deutsche Bank Climate Change Advisors is honored to be the lead sponsor for the inaugural Green Auction. As a global leader in climate change investment and research, we have long recognized the business imperative of addressing environmental issues. This event is an unprecedented collaboration between commercial and not-for-profit organizations and we look forward to making a lasting contribution to business involvement in finding solutions to the climate change problem.” -- Kevin Parker, Global Head of Deutsche Asset Management (DeAM) and member of Deutsche Bank’s Group Executive Committee.
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The Christie’s Green Auction companion silent auction will use online bidding powered by Charitybuzz, launching at www.ABidtoSavetheEarth.org on April 8, and run through May 6. The silent auction will facilitate global participation like Christie’s LIVE, and carry more moderately priced lots.
Lots for the sale on silent auction will include celebrity packages such as spending a day with Hugh Jackman on the set of his movie “Reel Steel’, VIP tickets to a Christina Aguilera concert, a Californification set visit with David Duchovny, falconry lessons with Bobby Kennedy, and lunch with a major television star.
“We anticipate The Green Auction to be a momentous achievement in fundraising to save the earth, and we are excited to help Christie’s reach thousands of online bidders through Charitybuzz” said Coppy Holzman, CEO of Charitybuzz.
Barneys New York partnered with sustainable fashion brand Loomstate to create a series of 100% certified organic cotton T-shirts inspired by the NBC peacock feathers. Priced at $40.00 in honor of the 40th anniversary of Earth Day, the T-shirt will be available for sale at www.barneys.com and www.loomstate.org beginning in April and a percentage of all proceeds will benefit the environment via the four not-for-profits in the Green Auction.
Those interested in donating major works of art or sponsoring this charitable cause may contact: Toby Usnik at tusnik@christies.com or Cathy Elkies at celkies@christies.com.
Visit Christie’s on the web at www.christies.com
About Christie’s
Christie’s, the world’s leading art business had global auction and private sales in 2009 that totaled £2.1 billion/$3.3 billion. Christie’s is a name and place that speaks of extraordinary art, unparalleled service and expertise, as well as international glamour. Founded in 1766 by James Christie, Christie’s conducted the greatest auctions of the 18th, 19th and 20th centuries, and today remains a popular showcase for the unique and the beautiful. Christie’s offers over 450 sales annually in over 80 categories, including all areas of fine and decorative arts, jewelry, photographs, collectibles, wine, and more. Prices range from $200 to over $80 million. Christie’s has 53 offices in 30 countries and 10 salesrooms around the world including London, New York, Paris, Geneva, Milan, Amsterdam, Dubai and Hong Kong. More recently, Christie’s has led the market with expanded initiatives in emerging and new markets such as Russia, China, India and the United Arab Emirates, with successful sales and exhibitions in Beijing, Mumbai and Dubai. For more information, please visit www.christies.com.
About Conservation International
Building upon a strong foundation of science, partnership and field demonstration, CI empowers societies to responsibly and sustainably care for nature for the well-being of humanity. With headquarters in the greater Washington, D.C. area, CI works in more than 40 countries on four continents. For more information about CI, please visit www.conservation.org.
About Natural Resources Defense Council
The Natural Resources Defense Council is a national, non-profit organization of scientists, lawyers and environmental specialists dedicated to protecting public health and the environment. Founded in 1970, NRDC has 1.3 million members and online activists, served from offices in New York, Washington, Chicago, Los Angeles, San Francisco and Beijing. For more information about NRDC, please visit www.nrdc.org.
About Oceana
Oceana campaigns to protect and restore the world’s oceans. Our teams of marine scientists, economists, lawyers and advocates win specific and concrete policy changes to reduce pollution and to prevent the irreversible collapse of fish populations, marine mammals and other sea life. Global in scope and dedicated to conservation, Oceana has campaigners based in North America, Europe and South and Central America. More than 300,000 members and e-activists in over 150 countries have already joined Oceana. For more information about Oceana, please visit www.Oceana.org.
About Central Park Conservancy
The Central Park Conservancy’s mission is to restore, manage, and preserve Central Park, in partnership with the public, for the enjoyment of present and future generations. The Central Park Conservancy is a private, not-for-profit organization founded in 1980 that manages Central Park under a contract with the New York City Department of Parks & Recreation. Thanks to the generosity of many individuals, corporations, foundations, and the City of New York, the Conservancy has invested more than $500 million to date into the Park, making it a model for urban parks worldwide. The Conservancy provides more than 85% of Central Park’s annual $25 million operating budget and is responsible for all basic care of the Park. For more information, please visit www.centralparknyc.org.
About Charitybuzz
A leader in cause marketing, Charitybuzz (www.charitybuzz.com) aligns nonprofits with international brands and celebrity icons to raise funds through innovative online auctions. Featuring the world’s most coveted pop culture experiences, special events, luxury destinations, exquisite art, jewelry, fashion and sports memorabilia, Charitybuzz brings its online community of socially conscious bidders exclusive opportunities to make a difference. The company enables its bidders to truly do good and live well, generating millions of dollars for charities around the globe. To learn more, please visit www.charitybuzz.com or email info@charitybuzz.com.
About Green is Universal
Launched in May 2007, "Green is Universal" is NBC Universal's ongoing green initiative dedicated to raising Green awareness, effecting positive change to the environment, and substantially greening its own operations. As part of this effort, NBCU is committed to producing environmentally conscious film and television; creating incentives for local communities to “go green,” and educating both consumers and employees about sustainability and the environment. For more information, please visit www.nbcuni.com
About Deutsche Asset Management and DB Climate Change Advisors
With approximately $695 billion in assets under management globally as of September 2009, Deutsche Bank’s Asset Management division is one of the world's leading investment management organizations, not just in size, but in quality and breadth of investment products, performance and client service. The Asset Management division provides a broad range of investment management products across the risk/return spectrum.
DB Climate Change Advisors (DBCCA) is the climate change investment and research business of Deutsche Asset Management (DeAM). DeAM is one of the leading climate change investors in the world, with approximately $6 billion under management as of September 2009. With a world-class in-house research team focusing on this theme, DBCCA is an investment industry thought-leader on a broad range of climate change dynamics.
www.dbcca.com
About Barneys New York
Barneys New York is a luxury retailer synonymous with the most intriguing and stylish names in fashion. The Company operates flagship stores in New York City, Beverly Hills, Chicago, Boston, Dallas, San Francisco, Las Vegas and Scottsdale. In addition, the Company operates two regional stores, 19 Barneys New York CO-OP stores and 13 outlet stores. Stores are also operated in Japan under a licensing arrangement. Barneys.com now brings the essence of the Barneys brand to the web shopping experience.
About NativeEnergy
NativeEnergy is a climate solutions pioneer and recognized leader in the US carbon market, offering services that reduce carbon emissions to fight global warming. NativeEnergy uses its distinctive “help build” model to support the construction of new carbon reduction projects. By helping finance construction of Native American, family farm, and community-based clean technology projects, our customers help communities in need of building sustainable economies. For more information, please visit www.nativeevergy.com.
About MMB
MMB is one of the leading independent agencies in the US ( $600 million in billings) with primary headquarters in Boston and a service office in NYC. We work with a short list of premier companies and our specialty is creating compelling brand positions and sales-driven creative solutions across all mediums. MMB has also created a children's brand, Noah Wild, designed to empower kids to make a difference in the wild, wild world. Proceeds from the sales of Noah Wild products go to 5 nonprofits dedicated to protecting animals and animal habitats - learn more at www.noahwild.com. Leading clients of MMB include Subway, ESPN, Carrabba's Italian Grill, StarKist, Harvard Business School, New Era Caps, Axis 1 Golf. For more information about MMB, please visit www.mmb580.com.
FOLLOW THE GREEN AUCTION ON:
TWITTER at twitter.com/Bid2SaveEarth
FACEBOOK at Facebook.com/A-Bid-To-Save-The-Earth
Contacts: Toby Usnik, New York +1.212.636.2680 tusnik@christies.com
Alexandra Buxton, London +44.20.7389.211 abuxton@christies.com
Yvonne So, Hong Kong +852.29.78.99.19 yso@christies.com
Jenny Powers, NRDC +1.212.727.4566 jpowers@nrdc.org
Juliana Stein, Oceana +1.202.467.1906 jstein@oceana.org
Scott Johnson, CPC +1.212.310.6641 sjohnson@centralparknyc.org
Rob McNeil, CI +1.703.341.2561 akolb@conservation.org
Hilary Smith, NBC Universal +1.212.664.2617 hilary.smith@nbcuni.com
Glenda Luft +1800.577.8809 gluft@charitybuzz.com
Dawn Brown +1212.450.8699 dbrown@barneys.com
Mayura Hooper, Deutsche Bank +1.212.250.5536 mayura.hooper@db.com



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